Pharmacy can not only provide convenience for residents, but also create income for pharmacy operators. However, some pharmacies are not good at management and do not know how to sell. They can not make money, but continue to lose money and face bankruptcy.
In view of the poor sales volume of the pharmacy, the pharmacy shelf manufacturer [Guangjia shelf] has sorted out four tips:
How to increase the sales volume of pharmacy?
Skill 1: master professional knowledge of drugs
If you want customers to trust you and accept the drugs you sell, you should first master professional drug knowledge. This includes the basic information of drugs, pathogenesis and selling points, etc. Especially for new drugs, professional knowledge in this area is essential.
Different from other commodities, drugs are special commodities related to the safety of people’s lives. We must accurately grasp the indications, usage and dosage, taboos and so on, and never make any mistakes. It is suggested to learn more simple and easy knowledge of drugs in leisure time.
Pharmacy shelf display
Skill 2 – maintain good service attitude
In addition to selling goods, opening a pharmacy is more about selling services. High quality service can help promote a sale and attract more “repeat customers” for the pharmacy.
No matter the salesperson or the operator, we must improve our service consciousness, always maintain the service mentality of “customer is God”, and wholeheartedly provide high-quality service for customers. If your service is good enough, I believe it will be able to impress customers and promote their consumption behavior.
Skill 3: understanding consumers’ shopping psychology
Due to the differences in the distribution of consumers, we need to face a variety of customers every day. At this time, we should know how to observe what we say and how to use certain social skills to close the distance with customers.
In the face of some customers with abnormal drug purchasing behavior, it is better not to be hard pressed and should learn to deal with them in a more tactful way, which will not make the customers feel uncomfortable, but also can make themselves respected. At the same time, it can let the customers buy the medicine happily.
Pharmacy display skills
Tip 4 – always be in a good mood
As a pharmacy operator, we will inevitably encounter all kinds of difficult customers. Even in the face of customer complaints or injuries, we should take them as a kind of motivation. We must not lose our due work passion because of a customer’s expression or a word.
The above is the pharmacy shelf company [Guangjia shelf] to introduce the relevant skills of pharmacy sales promotion. If you want to know more about the pharmacy business strategy, or have the demand of pharmacy shelf customization and pharmacy cash register wholesale, please log in https://exhibitionshelves.com/ consultation.